Helenius: Estonian Air võtku eeskuju airBalticust!

Estonian Airi üks võimlalikke nõukogu esimehi investeerimispankur Joakim Helenius soovitab lennufirmale airBalticu laadset selget, kuid siiski isikupärast strateegiat.

Seni on Estonian Airi tema sõnul iseloomustanud selge strateegia puudumine. See aga on paljuski johtunud segadustest omanikeringi kujunemise osas. Nüüd aga, kus lennufirma omanikeringi saabus selgus ja kontrollomanik on Eesti riik, peaks ka arengusuunad saama selgeks. "Estonian Air peaks nüüd oma positsiooni kindlamalt määratlema," lisas ta.

 Samas tõi Helenius Estonian Airile edaspidiseks tegutsemiseks eeskujuks airBalticu. Lätlaste lennufirma ülim ambitsioonikus ja tegutsemisviis on teisejärgulised, küll aga väärib märkimist nende strateegia, mis on selge ja kindel ning seda rakendatakse järjekindlalt. airBaltic näitab millised on tegelikult väikese lennufirma tegutsemisvõimalused. "Väikeste lennufirmade, nagu airBaltic ja Estonian Air jaoks on tegelikult päris palju tegutsemisruumi," osutas ta lennumaailma võimalustele.

Teisalt ei soovitanud Helenius Estonian Airil asuda nüüd airBalticut kopeerima. Kuid leida tuleb oma nišš ja kindel, kuid omanäoline strateegia, mida tuleb kindlalt arendada ja järjekindlalt ellu viia.

 

 

 

 

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  • Siim Sultson

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Transpordiliik:
Kui kaup on pakitud alustele, täitke ära aluste lahtrid. Kui kaup ei ole pakitud alustele, täitke ära kauba kirjelduse lahtrid.
Mahukaalu arvutamisel on võetud aluseks:
Autotranspordis 1 m³ = 333 kg.
Lennutranspordis 1 m³ = 167 kg.
Mahukaal: kg
Maht:

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